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Frameworx Application: Offer Management

Category: (2) TAM Application Type

Application Identifier: 3.10.5

Maturity Level: 4

Overview

Offer Management applications provide the means to produce personalized offers to potential or existing customers.

Functionality

Offer Management - Offer Management provides the necessary functionality to provide the customer personalized offers, taking into account the customer location, needs, current products, as well as the service provider's products, sales emphasis and targets, etc.

Offer Management might include some additional "discovery" with the customer, and can occur at any time during an interaction between a customer and the service provider.

Supported Business Services

(2) TAM Application Type Offer Management

Appears on these diagrams:

Issues

  • Application Framework 12.0 Addition

Frameworx Domains (Horizontal)


This was created from the Frameworx 16.0 Model


Created from the TM Forum Model Frameworx 16.0.0 on 6/13/2016 at 22:31