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Frameworx Process: Select Persona

Category: (5) eTOM Process Type

Process Identifier: 1.3.2.4.1.2

Original Process Identifier:

Maturity Level: 3

Description

Selecting the persona for which the journey will be analyzed

Extended Description

Select Persona process involves selecting a particular persona for whom the journey will be analyzed. A persona is the grouping of a set of customers that display common characteristics.

Explanatory

Mandatory

Optional

Interactions

Candidate Explanatory

Candidate Mandatory

Candidate Optional

Candidate Interactions

(5) eTOM Process Type Select Persona

Appears on these diagrams:

Issues

  • Business Process Framework 16.0 Addition

This was created from the Frameworx 16.0 Model


Created from the TM Forum Model Frameworx 16.0.0 on 6/13/2016 at 22:28