Category: (4) eTOM Process Type
Process Identifier: 1.6.3.3.1
Original Process Identifier:
Maturity Level:
Define a type of party profile and its attributes to be collected about parties and/or a role a party plays.
Define Party Profile Type defines a type of party profile and its attributes to be collected about parties and/or a role a party plays. This includes specifying the permitted values associated with a party profile attribute, such as interests/hobbies, education, product offering preferences. Demographic information can also be linked to a party profile type's attributes. This process also enables changes to be made to any of these aspects for a demographic's definition. This process may also relate a party profile type to a market segment for grouping parties into segments or to marketing campaigns and product offerings to target parties for them.
This was created from the Frameworx 16.0 Model