Frameworx Process: Manage Marketing Campaign Channel Resources

Category: (4) eTOM Process Type

Process Identifier: 1.1.15.4.2

Original Process Identifier:

Maturity Level:

Description

Ensure that sufficient resources are available in the selected channel(s) to support a marketing campaign's launch.

Extended Description

Not used for this process element

Explanatory

Mandatory

Optional

Interactions

Candidate Explanatory

Candidate Mandatory

Candidate Optional

Candidate Interactions

(4) eTOM Process Type Manage Marketing Campaign Channel Resources

Appears on these diagrams:

• 1.1.15.4 Launch Marketing Campaign

Issues

• Business Process Framework 15.5 Addtion

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