Frameworx Process: Gather Product Offering Ideas

Category: (6) eTOM Process Type

Process Identifier: 1.2.7.2.1.1.1

Original Process Identifier:

Maturity Level:

Description

Research demographic, customer, technology and marketing information.

Extended Description

Not used for this process element

Explanatory

Mandatory

Optional

Interactions

Candidate Explanatory

Candidate Mandatory

Candidate Optional

Candidate Interactions

(6) eTOM Process Type Gather Product Offering Ideas

Appears on these diagrams:

• 1.2.7.2.1.1 Gather & Analyze New Product Offering Ideas

Issues

• Business Process Framework 15.5 Addtion

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